A recent study by Maastricht University brings to light the impact smart glasses can have on order fulfillment.

Video podcast with Dr. Tim Hilken

Read more about the exciting research the team is doing

Our research got featured in UNSW's Business Think

Augmented Reality - Is this for Real?
 
Yes, Augmented Reality is Enhancing the Service Experience. A SERVSIG guest article by Tim Hilken, Dominik Mahr, Jonas Heller, Mathew Chylinski, and Ko de Ruyter.

Got anything good to eat? Use augmented reality to sort out healthy choices
 
Display overload can be neutralised by viewing shelves through a new mobile app

Read more about Augmented Reality in online marketing in this UNSW BusinessThink article

A new report suggests the positive effects AR could have on the retail sector

A recent independent study conducted by Maastricht University validates Vuzix’s M100 Augmented Reality Technology in terms of accuracy and time savings.