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Try before you buy: How augmented reality is inspiring online shoppers


We are happy to announce that the UNSW BusinessThink published a review on our AR research at the University of New South Wales in Sydney, Australia. BusinessThink is the school's online business journal. It is a platform for research findings, analysis and opinion, delivering engaging articles by professional writers, video interviews and podcasts to bring you the latest from the UNSW Business School.

Click here to read the full article on the BusinessThink website.

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